Keyword research, target audience identification and segmentation;
Analysis of competitors, market trends, and digital marketing trends;
Website creation, administration, and improvement in WordPress;
Analysis of web project requirements, and planning and implementation of website structure;
Creating, managing, and optimizing ad campaigns on Google Ads and Meta Ads;
Planning, content creation, and management of the company group’s social media presence (Facebook, Instagram, and LinkedIn);
Helping colleagues prepare content, presentations, and other visual materials.
Requirements
At least 2 years of experience in digital marketing;
Understanding of SEO principles and keyword research;
Experience working with WordPress and the ability to build and administer websites;
Experience working with Google Ads and Meta Ads;
Experience with, or a solid understanding of, Google Analytics 4 and Google Tag Manager;
Ability to work well in a team and communicate clearly;
A results- and KPI-driven mindset.
NICE TO HAVE:
A university degree in marketing, advertising, communications, web development, IT, or a related field;
Experience with Elementor or other WordPress page builders;
Basic understanding of HTML/CSS;
Experience creating or editing short videos from provided material;
Experience with email marketing tools;
An interest in the latest digital marketing, AI, and automation trends and tools.
The company offers
A modernly equipped office in the center of Kaunas or Vilnius;
A friendly and supportive team;
The opportunity to suggest, initiate, and implement your own ideas;
The opportunity to learn, grow, and work on a variety of digital marketing and web projects;
Salary: €1,400–2,000 net, depending on experience and competencies.
